Executive summary
Unify brand presence through branded merchandise
Revolut set out to mark Pride Week with a campaign-led merchandise range that expressed the brand with pride while staying true to its sustainability commitments. The collection needed to feel celebratory and unmistakably Revolut, using considered, eco-conscious products rather than throwaway giveaways. JSM designed and produced a cohesive range built around a reimagined ‘Rloveut’ identity, aligned to the campaign and the brand’s values.
Their challenge
Revolut wanted merchandise that did two things at once: celebrate Pride Week with genuine brand expression, and reflect the company’s commitment to sustainability. That meant a campaign-specific range that felt authentic to the brand, avoided disposable product, and still delivered the quality and cohesion expected of a global fintech name.
Our solution
JSM developed a branded range built around a reimagined “Rloveut” logo created for the campaign, spanning clothing, bags, accessories and eco-conscious products. Every item was designed to carry the Pride Week message while staying consistent with Revolut’s brand identity and sustainability values, giving the campaign a considered, cohesive look across the whole collection.
At a glance
Revolut is a global financial technology company that brings everyday banking, payments, cards, currency exchange, saving and investing together in a single app. Founded in London and now serving tens of millions of customers internationally, it has grown from a low-cost foreign exchange product into a broad consumer and business finance platform. Its brand is fast-moving, design-led and closely tied to the values it publishes.
Key achievements
from our
partnership
A campaign range built to celebrate Pride Week without compromising on sustainability:
- Created a campaign-specific merchandise range for Pride Week
- Delivered branded items across clothing, bags and accessories
- Built the range around eco-conscious products, in line with Revolut’s sustainability values
- Reimagined the Revolut identity as a bespoke “Rloveut” logo created for the campaign
Key results
from our
partnership
The range carried the campaign message while staying unmistakably Revolut:
- Strong brand visibility throughout Pride Week
- Clear alignment between the merchandise and Revolut’s campaign messaging
- A high-quality, cohesive product range that reflected both the brand and its values
- Considered, reusable products in place of disposable giveaways
More on JSM’s services
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Committed to quality
rated out of 100 on
customer satisfaction
Proud to have
an NPS rating of ‘Excellent’.
Our clients trust us to deliver, and we’re proud to have earned an ‘Excellent’ rating for our service and results.
From first ideas to final delivery, every project is handled with care, creativity, and attention to detail.
Whether it’s branded merchandise for a global campaign or a bespoke corporate gift order, our commitment to quality and consistency never wavers.
Rob C
The whole team at JSM has always felt like an extension of our marketing team. We literally have customers queuing off our event stands to get their hands on JSM created merchandise.
Serena
Really happy with the service! We have used JSM a few times over the last couple of years, but the team is great. Most occasions have been time sensitive and they have been really quick to reply, and they have advised me on the best options for delivery and product on both occasions.
Roopali
Always had a very good response from JSM with regards to all queries. They have gone above also by doing price matching on certain occasions. I look forward to working with you again this year.
Elizabeth
SM products are always of a high standard. Their sales team is responsive and very helpful and that is why we are repeat customers!
Artjom
Great company! I really enjoy working with JSM. Their strong communication makes projects run smoothly, and their digital solutions are fantastic—we can already see the positive impact and benefits they bring. It’s clear they put a lot of care into delivering quality, and the flexibility they show along the way makes the whole experience even better.
Abi R
I regularly deal with JSM and I’m always pleased with their service.
Steve F
Strong communication has enabled us to deliver products efficiently for clients, while demonstrating flexibility throughout the process.
Kia JS
It is always great to work with the whole team at JSM. We have been our suppliers for promotional goods for years, and we couldn’t be happier with them. Everything always goes as expected, and they’re always great at recommending products, and the artwork team are always great to work with too.
Barry
Excellent service, flexible and prepared to go the extra mile.
Katie R
Brilliant products, customisation and quick delivery.
Alexandra
It was a really positive experience. The team provided us with excellent customer service and fantastic visuals.
Alice
Great service and very fast turnaround. Ideal.
Cinzia C
Very quick, professional and always kind.
Sara S
Straightforward pricing, good product and excellent service – genuinely impressed by the service we had when ordering a silver embossed notebook to celebrate the company’s 25th anniversary of trading.
Sarah
Great service all round, from start to finish, very easy and very good.
Herman
JSM has been a long standing partner to our business for branded items, whether mass produced or custom. I find them to be a reliable and importantly responsive partner, who has helped me when tight deadlines have been a challenge on occasions.
Bruce
I have ordered numerous times from JSM and have always been impressed by their ‘can do’ attitude, pricing, turnaround times and product quality. They are my first port of call whenever I need promotional merch.