Case study
The Economist

1,400 branded hampers, delivered worldwide

The Economist case study

Executive summary

Unify brand presence through branded merchandise

The Economist set out to thank employees around the world with a premium festive gift that felt consistent wherever it landed. With 1,400 branded Christmas hampers to design, produce, pack and ship across multiple regions inside a fixed timeframe and budget, the campaign demanded tight coordination and reliable international logistics. JSM managed it end to end, from concept and in-house production to global fulfilment.

Their challenge

The Economist needed to deliver 1,400 branded Christmas hampers to employees worldwide, within a fixed timeframe and budget. That meant producing a premium, on-brand gift at volume, packing every hamper to a consistent standard, and coordinating international distribution so each employee received theirs on time, wherever they were based.

Our solution

JSM designed, produced and packed the hampers in-house, keeping full control of quality and timings at every stage. Each hamper was finished to the same standard, then distributed across the EMEA and APAC regions through a premium delivery network. Handling design, production, packing and fulfilment under one roof kept the campaign on brand, on budget and on schedule, with no need for the client to coordinate multiple suppliers.

At a glance

The Economist is a weekly publication of news, analysis and opinion, covering international politics, business, finance, science and technology and the arts. Published from London to a readership that is overwhelmingly international, it reaches more than a million subscribers worldwide, the majority of them digital. Its reputation rests on rigour and consistency, standards that carry through to how the brand presents itself.

Key achievements
from our
partnership

Delivering a global festive gift programme inside a fixed window and budget:

  • 1,400 branded Christmas hampers designed, produced and delivered to employees globally
  • Design, production and packing all managed in-house, keeping quality and timings under one roof
  • Complex international distribution handled across the EMEA and APAC regions
  • Delivered within a fixed timeframe and budget, with no compromise on the finish

Key results
from our
partnership

The campaign gave employees the same premium experience wherever in the world they were based:

  • Successful global delivery inside the agreed timeframe
  • A consistent, premium gift experience for employees worldwide, regardless of region
  • Positive feedback from employees receiving the hampers
  • A smooth, single-supplier execution from concept through to doorstep

More on JSM’s services

The JSM In-House Decoration and Print service

The JSM Sales service

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Committed to quality

rated out of 100 on
customer satisfaction

Proud to have
an NPS rating of ‘Excellent’.

Our clients trust us to deliver, and we’re proud to have earned an ‘Excellent’ rating for our service and results.

From first ideas to final delivery, every project is handled with care, creativity, and attention to detail.

Whether it’s branded merchandise for a global campaign or a bespoke corporate gift order, our commitment to quality and consistency never wavers.