How to choose the right packaging for shipping your promo packs. The first point of any packaging is to protect the good/s inside. Damaged goods never result in happy customers.
Does becoming a thought leader in your industry matter? What? A thought leader is someone who is recognized as an expert in their field and who shares their knowledge and
Who looks after the internal brand? HR or Marketing? Let’s start with the different roles/responsibilities: HR’s responsibility is to create and maintain a positive employee experience. This is essential for
How to make sure everyone in your company is “on-brand” What is your “Brand”? Your brand is more than just a logo, colour, or name (although this is part of
Internal branding vs. External branding. Which is more important? First, let’s define the difference: Internal Branding: It’s all in the name really. This relates to everybody inside the company. It